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We all are staying at home; we are getting a lot of free time. Even though we are having free time we are not able to utilize it in the way we want to, due to the coronavirus. The entire world is fighting against this dreadful virus and we are been suggested to stay away from the public spaces and to practice social distancing to avoid the spreading of this virus. Shopping malls, movie theatres, restaurants, bars, pubs, museums, beaches, and everything is closed almost everywhere around the globe. We need something to distract our minds from the mental pressure of being at home quarantine. Streaming services are a good option to watch movies/series while you are in a home-quarantine.

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The current lockdown situation has caused a sudden rush in the consumption of media especially the streaming services through mobile networks. The leading streaming services in the country like Netflix India, Amazon Prime, Hotstar, YouTube, Zee5, Voot, SunNXT, JioTV among others have decided to look for a solution to this situation of high demand. The industry officials have now decided to lower their default resolution of contents from High Definition (HD) and Ultra-HD to Standard Definition (SD), at bitrates not higher than 480p on the cellular network. These voluntary measures will be in effect until April 14. However, this measure is only for the cellular networks and not for broadband network users. This move will free up the network and ease the internet traffic as many are working from home and the internet consumption is high.

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YouTube had already made a statement earlier that it is reducing its default video quality to SD across the globe. A Google spokesperson said in a statement that, “We continue to work closely with the governments and network operators around the globe to do our part to minimize stress on the system during this unprecedented situation… Last week, we announced that we were temporarily defaulting all videos on YouTube to Standard Definition in the EU. Given the global nature of this crisis, we will expand that change globally starting today.”

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